How strong is your proposal process?

  How strong is your proposal process? A robust process answers the most important questions in a proposal lifecycle, starting from the readiness to bid followed by the steps that need to follow. Of this, the readiness to bid ensures that you are well prepared and...

Key factor in customer buying

While there are several factors that influence customer buying, research shows that “Sales Experience” is critical to get customers on the right side of your fence! The sales field however has become more erratic and peppered with multiple influences and options, such...

Why is sales management important?

Sales management can get tough at times, However, it is important for two reasons: For appraising the performance of the organization To meet the increasing competition Some clients  take advantage of a sales conversation – free advice, leverage for a better...

When Business Development and Marketing are in sync

Business development and marketing are two distinct entities that go hand-in-hand. Both have a common goal: BUSINESS GROWTH. When synchronized, an organization sees an increase in visibility, growth, profitability, expansion and more. For this to occur, each team must...