In proposals, Active Voice should always be used to assert actions. Passive Voice may weaken your message. Active Voice tends to result in direct, shorter sentences – very useful for proposals.
Month: February 2020
If you are planning to get the APMP certification but feel lost about process, here are some of the frequently asked questions about the APMP Practitioner Certification Exam to get you started on your certification journey.
Capture planning is when you evaluate available opportunities and the business environment to implement a strategy aimed at capturing and winning these said specific opportunities.
The “factual data” used as the basis for the exam is supported by the information contained in the APMP Body of Knowledge. It is strongly recommended that you take time to familiarize yourself with the information contained within the BoK.
The APMP Practitioner Certification is for experienced proposal professionals. It validates real-world mastery of industry best practices and the ability to lead others in their use. It is an 2.5 hour online exam.
Think about the customer organization’s vision. You are much more likely to be successful and be selected if you show you truly understand the customer’s business and needs. You should not simply copy ideas from the bid request, but rather tailor everything to the vision of the customer.