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APMP Capture Practitioner-Stakeholder Engagement and Management
Effective communication between the proposal team and its stakeholders is needed for the proposal development process to succeed. The Bid or Proposal Manager must lead the stakeholder community, a unique audience that’s often separate from the team and to whom the delegation is rarely appropriate. When dealing with stakeholders, influence and negotiation are important. The Bid or Proposal Manager will need to have conflict management skills no matter how well-honed his or her other interpersonal skills may be. The Bid or Proposal Manager must understand the stakeholders to be able to encode messages correctly and use appropriate channels to maximize the effectiveness of any communication.
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