My advice is to talk as rationally as you can to that “Fear voice”. Subdue it with rational factual evidence to support talking it down. I guess it’s like calming that Chimp brain down so the other part of us can start to work the problem out.
– and your bid can meet, and hopefully exceed, these key criteria. They will very likely happily pay that little bit extra for the peace of mind of having both their stated AND their implied needs so convincingly catered for.
I feel part of the problem is – as students – we are not encouraged to write down our own thoughts or understanding about any topics. We are provided with writing aids and exemplar answers, even before we write about our understanding.
Think about the customer organization’s vision. You are much more likely to be successful and be selected if you show you truly understand the customer’s business and needs. You should not simply copy ideas from the bid request, but rather tailor everything to the vision of the customer.
Price-to-Win is a process where you analyse and evaluate your company’s competitors and their data to predict how they will bid. You will use this predicted bid and information about the customer’s budget to make a bid of your own. Your bid is a dynamic trade-off which takes both the customer’s and competitors into consideration.
Each colour team review has different purposes. A red rating means that the reviewer
believes there are major elements of the proposal which are deficient that would
result in the proposal being non-compliant and not technical acceptable. A yellow
rating means that the proposal/section is generally compliant but not complete.