Sales and Business Development

Top Strategies To Boost Sales

Top Strategies To Boost Sales

It is important to think from the customers’ perspective. You can then identify what appeals to your clients and adapt your brand, products and services to suit their needs. Customer behaviour has been studied by men through the ages. Given below is a simplified process of understanding how customers make their decisions.

Recession Can Be A Boon

Entrepreneurs are mostly afraid to spend money or invest in their business during economic downtime or recession. It should be understood that even recession can be an ideal time to invest in your business and expand it. Such a time can offer ample opportunities for innovative and creative businessmen. Most people choose to be inactive in such …

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The Virtue Of Honesty In The Workplace

Honesty is a fundamental aspect of a business because it establishes the tone for the sort of work culture that you want to build, provides consistency in workplace behavior, and creates loyalty and trust in customers and prospects. Managing a business that takes pride in being moral and socially responsible is a challenge, and many …

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Do You Know When to Pull the Plug?

No matter what the causes behind project failure might be, one thing is for sure, it is never easy to stop a failed project. Here are some things that make it hard to kill the project. People will often continue projects based on incorrect assumptions, such as the belief that if you throw money at …

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