The key to a successful proposal starts with a thorough plan that takes into effect the resources one is able to allocate to the project. Some factors being: employee’s availability, time, and money. When all of these factors work cohesively, the next step is to cater to your targeted market. To do this effectively one must understand how to seize the attention of the said market and exactly what the customer is looking for, any prejudices surrounding the proposal, if what other similar products are available to the customer, and how to convince the customer to listen to your proposal and seek out your services. When actually forming the proposal there are five key spheres to keep in mind.
Why is it necessary to make the proposal customer centric?
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