Scribble Talk SMA Exclusive
A sponsored series showcasing stories from SMA

Part of 18-24 May 2020, mental health week kindness theme, I shared my kindness stories
SMA is pleased to sponsor Scribble Talk. As one of the top Apple podcasts it delivers valuable knowledge to bid and proposal professionals world-wide. It’s a great source for mentoring and career development, and each episode is so much fun! SMA has been the global leader in capture and proposal services for 38 years.
Ajay Patel, President and Chief Executive, SMA Inc
Scribble Talk SMA Exclusive is our first ever sponsored weekly show produced by Baachu Scribble and hosted by Ashley Kayes and Baskar Sundaram.
I dedicate Scribble Talk SMA Exclusive to these veterans and to their clients.
Listen in and get to know them personally…

Today's Guest Is Brenda Ballard

Brenda Ballard is an accomplished proposal professional with more than 20 years’ experience in developing winning proposals for myriad clients and industries. Employing
actionable leading practices, her experience has spanned education, non-profit, IT, military, government, commercial, healthcare, science, and many other business spaces. Her personal win record includes more than $1.1 billion in awards while maintaining a 92% win rate. An expert in change mastery and joyous living, she is known for simplifying complex problems and creating actionable and effective solutions with measurable results.
In this episode we will discuss Brenda’s
- Life and Career
- SMA tenure and her wide role
- Proposal Assessment experience
- People influential in his life and career
- Advice to bid and proposal professionals
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Few fun Qs….
Get to know the human side of SMA Inc expert, Brenda Ballard
Recommended Links
Since 1982, SMA has been the global leader helping companies be more competitive from market entry, to winning business, to profitable operations. Clients hire us for the expertise and experience of our world-class talent, and the operational strength and insights we bring from 38 years of corporate experience across many industry segments and markets.
SMA’s Talent On Demand (TOD®) digitally enables the professional services activity chain from talent sourcing and project resourcing to delivery. TOD® enables you to capture relevant information to describe the capabilities and past performance of your talent, and ensure they have the right professional characteristics for each required role. For each project, TOD® ensures you:
- Find the right talent for the effort
- Optimize your workforce
- Get the right capabilities
- Rapidly meet your project need

SMA ASSESSMENTS: TEST YOUR PRODUCTS AND PROCESSES AGAINST BEST PRACTICE
SMA provide a range of free, online assessments for you to assess your internal capabilities against best practices:

CA/PTW Assessment: Start the Journey to Improve Your Internal Processes
Assess your implementation and execution of Competitive Assessment/Price-to-Win (CA/PTW) on proposal efforts. The assessment looks for objective evidence that your CA/PTW implementation and execution aligns with industry best practices.

Proposal Assessment: Are You Ready for Your Next Review?
Did you use best practices promoted by the Association of Proposal Management Professionals (APMP) to develop your current proposal? Take our free Proposal Assessment to find out before that next review!

EVMS Assessment: How Does Your Implementation Score Against Best Practices?
How do your Earned Value Management System (EVMS) implementation and practice score against EIA-748? Take our free online EVMS Assessment and find out!
MAKING WINNING CHOICES
Leave a comment, Subscribe and leave a review in Apple Podcast or Spotify, send an email of proof to baskar@baachu.com to be entered in a chance of winning Baachu Scribble suit of courses and certifications.
Thank you for listening
