Join the Spring 2022 cohort of Molly Pittman’s hands-on mentorship
Grow any business with Paid Advertising in 2022
We rebuilt TMTP from the ground up to help you tackle the most urgent problems (and opportunities) facing media buyers in 2022
- How to adapt to Apple's iOS 15 update
- Over 50 how-to implementation tutorials
- A team of expert Coaches to help you succeed
16 WEEKS OF STRATEGY SESSIONS
plus over 50 easy-to-follow implementation tutorials.
UPDATED RESOURCE LIBRARY
with step-by-step worksheets and fill-in-the-blank templates to guide you through every module.
HANDS-ON COACHING
and live feedback calls with professional media buyers who run millions of dollars in paid traffic.
CONNECT WITH YOUR FELLOW STUDENTS
and expert coaches in our private Slack community, so you never feel left behind..
Not only during this turbulent time was I able to survive, but I thrived and that was due to the help and skills I learned in TMTP! Thanks guys you completely saved my business!
– CAROLINE
After 30 days and the training from Train My Traffic Person I have been able to just destroy the previous metrics we were using and create so much success for our company.
– CASEY
At first it was so difficult because there is so much information and Facebook is changing all the time. It really wasn’t until TMTP until I really felt confident that what I was doing was the right thing.
– BROOKS
Hi, I’m Molly!
And becoming a professional media buyer completely changed my life.
When I decided to learn digital marketing, I was a bartender in Kentucky and I didn’t even know what paid traffic was.
Today, I’ve overseen $100 million in ad spend and taught thousands of marketers how to improve their advertising and push their careers forward.
So how did I manage to succeed in a crowded industry that’s constantly evolving??
I got a mentor! Back in 2012 I started working with Ryan Deiss, who showed me the ropes and taught me how to think like a marketer. I spent thousands of hours sharpening my skills and millions of dollars running ad campaigns.
From there, I developed my 9-step traffic system and helped 4x the company on my way to becoming Vice President. (Not bad, huh?!)
But it wasn’t until I started teaching Train My Traffic Person that it finally hit me: while media buying is my craft — and I love it — teaching is my passion.
So in 2020, when Ezra Firestone asked me to be the next CEO of Smart Marketer, I jumped at the chance to make education a larger part of my life.
In the last two years I’ve mentored over 1,000 TMTP students and taught them how to succeed during this chaotic time in digital advertising. Despite new privacy restrictions, supply chain problems and increased seller competition, I’ve helped my students keep winning in this new era of Facebook.
Now, I want to teach you my proven traffic system so you can win as a media buyer in any industry or market.
INTRODUCING...
Train My Traffic Person
A hands-on, 16-week mentorship program rebuilt from the ground up for 2022.
How This Mentorship Will Help You Succeed
MOLLY...
That’s me! I’m one of the industry’s most sought-after media buyers and educators, and I’m honored to be your mentor for the next 16 weeks.
EXPERT COACHES
To give you even more attention and guidance, we expanded our team of traffic pros. (All coaches have experience managing $1,000+ in daily ad spend!)
UPDATED CURRICULUM
25 sessions and over 40 hours of content, updated to reflect iOS 15 and other changes to the traffic landscape in 2022.
WEEKLY ACTION ITEMS
To hold you accountable and help you reach your goals.
50 HOW-TO VIDEOS
Detailed implementation tutorials to help you set up, launch and manage your campaigns.
RESOURCE LIBRARY
More fill-in-the-blank worksheets and templates to guide you through every module (the same resources I use on a daily basis).
Q&A SESSIONS
Each week, get answers to your questions and expert feedback on your work to accelerate your progress.
PRIVATE SLACK GROUP
Get support from your peers, and reach out to our TMTP Coaches anytime you have a question.
LIMITED CLASS SIZE
All media buyers are different; that's why we limit the number of students so we can give you what you need to succeed in this program.
3 BONUS Q&A SESSIONS
After we make it through the modules, we’ll make sure you’ve got everything you need with 3 extra Q&A sessions to address any final challenges or questions.
A Show Of Hands:
Who wants to beat rising ad costs, diminishing returns & new privacy restrictions?
I know I can’t be the only one with my hand up!
As media buyers, we rely on our ability to ROI on our ad spend — not sometimes, not that one time, but all the time.
Apple’s new privacy rules have changed advertising forever. Facebook is making their most dramatic platform changes of the past six years, and everyone — including me — is having to adapt.
And that’s a good thing! It means more opportunity for you in whatever market you’re in. But as we lose crucial in-platform data, most people will fail to see results.
Here Are The Other Big Challenges That Media Buyers Face In 2022:
Challenge 1
“I don't know how to adapt to iOS 15. The strategy I was using to stay profitable is now obsolete.”
Challenge 2
“My ads were working, but now they're not! What should I do to keep my campaigns from going cold?”
Challenge 3
“I'm new to Facebook, and I'm struggling to get traffic or make online sales.”
Challenge 4
“My ads keep getting shut down! The volatility of Facebook is really hurting my bottom line.”
Challenge 5
“I have a small budget. How can I run ads without losing a lot of money on trial and error?”
But When I Give A Consultation...
Or start with a new client, I see that their real problem is almost always the same:Â a lack of process.
Which is great, because I know that I can offer a solution: my 9-step traffic system (which I’ve crafted over thousands of hours), gives media buyers a way to consistently build, scale and manage profitable campaigns.
Molly's 9-Step Traffic System
This is the structure that I add to a paid traffic strategy to help improve results:
And in Train My Traffic Person I teach you this structure step by step, so you can profit from your ad spend no matter what else is going on in the traffic landscape.
All YOU need to do is commit to learning and implementing the material.
Course Curriculum
With TMTP, I set out to build the media buying program I always wished existed.
Over 16 weeks you will learn my 9-step traffic system for winning with paid traffic — no matter what algorithm changes or platform updates get thrown at you. Each session mixes strategy, implementation and feedback to give you a clear path to success in your media buying journey!
Session 1
LIVE STRATEGY SESSIONS
- How to Think Like a Media Buyer
- Planning Your Traffic System
- Look Inside an Ecommerce Traffic System
- Look Inside a Non-Ecommerce Traffic System
- Look Inside a Local Traffic System
- Defining Your Business Objective
- Resource Roundup
RESOURCES
- Traffic System Planning Sheet
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Session 2
LIVE STRATEGY SESSIONS
- How to Think Like a Media Buyer
- Planning Your Traffic System
- Look Inside an Ecommerce Traffic System
- Look Inside a Non-Ecommerce Traffic System
- Look Inside a Local Traffic System
- Defining Your Business Objective
- Resource Roundup
RESOURCES
- Traffic System Planning Sheet
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Session 3
LIVE STRATEGY SESSIONS
- How to Think Like a Media Buyer
- Planning Your Traffic System
- Look Inside an Ecommerce Traffic System
- Look Inside a Non-Ecommerce Traffic System
- Look Inside a Local Traffic System
- Defining Your Business Objective
- Resource Roundup
RESOURCES
- Traffic System Planning Sheet
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Session 4
LIVE STRATEGY SESSIONS
- How to Think Like a Media Buyer
- Planning Your Traffic System
- Look Inside an Ecommerce Traffic System
- Look Inside a Non-Ecommerce Traffic System
- Look Inside a Local Traffic System
- Defining Your Business Objective
- Resource Roundup
RESOURCES
- Traffic System Planning Sheet
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Session 5
LIVE STRATEGY SESSIONS
- How to Think Like a Media Buyer
- Planning Your Traffic System
- Look Inside an Ecommerce Traffic System
- Look Inside a Non-Ecommerce Traffic System
- Look Inside a Local Traffic System
- Defining Your Business Objective
- Resource Roundup
RESOURCES
- Traffic System Planning Sheet
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Session 6
LIVE STRATEGY SESSIONS
- How to Think Like a Media Buyer
- Planning Your Traffic System
- Look Inside an Ecommerce Traffic System
- Look Inside a Non-Ecommerce Traffic System
- Look Inside a Local Traffic System
- Defining Your Business Objective
- Resource Roundup
RESOURCES
- Traffic System Planning Sheet
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Session 7
LIVE STRATEGY SESSIONS
- How to Think Like a Media Buyer
- Planning Your Traffic System
- Look Inside an Ecommerce Traffic System
- Look Inside a Non-Ecommerce Traffic System
- Look Inside a Local Traffic System
- Defining Your Business Objective
- Resource Roundup
RESOURCES
- Traffic System Planning Sheet
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Session 8
LIVE STRATEGY SESSIONS
- How to Think Like a Media Buyer
- Planning Your Traffic System
- Look Inside an Ecommerce Traffic System
- Look Inside a Non-Ecommerce Traffic System
- Look Inside a Local Traffic System
- Defining Your Business Objective
- Resource Roundup
RESOURCES
- Traffic System Planning Sheet
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Session 9
LIVE STRATEGY SESSIONS
- How to Think Like a Media Buyer
- Planning Your Traffic System
- Look Inside an Ecommerce Traffic System
- Look Inside a Non-Ecommerce Traffic System
- Look Inside a Local Traffic System
- Defining Your Business Objective
- Resource Roundup
RESOURCES
- Traffic System Planning Sheet
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Session 10
LIVE STRATEGY SESSIONS
- How to Think Like a Media Buyer
- Planning Your Traffic System
- Look Inside an Ecommerce Traffic System
- Look Inside a Non-Ecommerce Traffic System
- Look Inside a Local Traffic System
- Defining Your Business Objective
- Resource Roundup
RESOURCES
- Traffic System Planning Sheet
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Session 11
LIVE STRATEGY SESSIONS
- How to Think Like a Media Buyer
- Planning Your Traffic System
- Look Inside an Ecommerce Traffic System
- Look Inside a Non-Ecommerce Traffic System
- Look Inside a Local Traffic System
- Defining Your Business Objective
- Resource Roundup
RESOURCES
- Traffic System Planning Sheet
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Session 12
LIVE STRATEGY SESSIONS
- How to Think Like a Media Buyer
- Planning Your Traffic System
- Look Inside an Ecommerce Traffic System
- Look Inside a Non-Ecommerce Traffic System
- Look Inside a Local Traffic System
- Defining Your Business Objective
- Resource Roundup
RESOURCES
- Traffic System Planning Sheet
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BONUS SESSION
LIVE STRATEGY SESSIONS
- How to Think Like a Media Buyer
- Planning Your Traffic System
- Look Inside an Ecommerce Traffic System
- Look Inside a Non-Ecommerce Traffic System
- Look Inside a Local Traffic System
- Defining Your Business Objective
- Resource Roundup
RESOURCES
- Traffic System Planning Sheet
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In 2020, I generated $504,899.27 from $177,908.37 in Facebook ad spend, that’s close to a 3X in return on ad spend. Molly Pittman literally held my hand and helped me set up that cold traffic campaign in Train My Traffic Person and the rest is history. I will forever be grateful to Molly for changing my life and I will forever stay in her orbit because good things happen when I do!
– YED ANIKPO
Meet The Train My Traffic Person Faculty
Join experts Ezra Firestone, Pepijn Hufen, Tom Breeze, Russ Henneberry, Mike Rhodes, Brett Curry and Maxwell Finn.Â
Ecommerce Expert
Facebook Ad Expert
Private Slack Workspace
Need help with a campaign, have a strategy question, or just want to talk shop? Members of the TMTP Mentorship get access to a private Slack Workspace to help you keep in touch with your Coaches and classmates, so you can get answers when you need them.
- Reach out to your team of Coaches anytime you have questions about the training.
- Find course updates, training recordings, worksheets and other resources — all in one place.
- Stay connected to the rest of your classmates for motivation, inspiration and support.
- Grow your network (so much of this industry is about who you know, so be sure to invest in this asset).
Who Is This Program For
This training is for anyone who wants to learn the art of paid traffic, or sharpen the skills they already have..
NEW MEDIA BUYERS
Avoid the costly process of trial and error. This course will give you an A-Z traffic training that will put you light-years ahead of most media buyers. (Lucky you! I wish I’d found this when I was just getting started.)
HEAR FROM TYSAN LERNER, A NEWER MEDIA BUYER
ADVANCED MEDIA BUYERS
This course is perfect for pros looking to sharpen their skills. You know how valuable it is to improve even one small part of your process, and I guarantee you will get a ton of new strategies to improve your ROI.
HEAR FROM ANNELINE BREETZKE, AN EXPERIENCED MEDIA BUYER
IN-HOUSE
Whether you’re the owner or a team member, having a capable media buyer in-house is incredibly valuable. Without a profitable ads strategy, it can be almost impossible to grow; with the wrong one, you can make a lot of very costly mistakes.
HEAR FROM KELLI BHATTACHARJHEE, A BLOGGER & BUSINESS OWNER
ENROLL NOW IN TMTP AND GET
$5,976 In Special Bonuses
MEMBER BONUS #1
$2,997 Value
2 Mentorship Seats for the Price of One
Full Access to Trainings Sessions and Q&A Feedback Calls
Private Slack Workspace to connect with Molly, Coaches and Fellow Students
MEMBER BONUS #2
$2,997 Value
2 Mentorship Seats for the Price of One
Full Access to Trainings Sessions and Q&A Feedback Calls
Private Slack Workspace to connect with Molly, Coaches and Fellow Students
MEMBER BONUS #3
$2,997 Value
2 Mentorship Seats for the Price of One
Full Access to Trainings Sessions and Q&A Feedback Calls
Private Slack Workspace to connect with Molly, Coaches and Fellow Students
MEMBER BONUS #1
$2,997 Value
2 Mentorship Seats for the Price of One
Full Access to Trainings Sessions and Q&A Feedback Calls
Private Slack Workspace to connect with Molly, Coaches and Fellow Students
MEMBER BONUS #2
$2,997 Value
2 Mentorship Seats for the Price of One
Full Access to Trainings Sessions and Q&A Feedback Calls
Private Slack Workspace to connect with Molly, Coaches and Fellow Students
MEMBER BONUS #3
$2,997 Value
2 Mentorship Seats for the Price of One
Full Access to Trainings Sessions and Q&A Feedback Calls
Private Slack Workspace to connect with Molly, Coaches and Fellow Students
Feedback On TMTP
Enroll Now!
Class starts this spring, 2022.
Enroll Now For $2,997
- Our proven media buying training course - 16 weeks of live strategy sessions, plus over 50 how-to implementation tutorials
- Weeks of in-depth training sessions and Q&A Feedback Calls
- New resource library of step-by-step worksheets and fill-in-the-blank templates to guide you through every module
- Molly’s daily, weekly and monthly checklist for campaign health and account management
- 16+ Q&A sessions where you can go deeper into each lesson & get weekly feedback to accelerate your progress
- Resource library of fill-in-the-blank worksheets & templates to guide you through every module
- Access to a Private TMTP Slack Group where our team of expert coaches answer your questions and help you work through any blocks
- Learn TikTok Ads! This session will be taught live by Maxwell Finn, a TikTok ad agency owner whose clients spend upwards of $50k/day on the platform.
1 extra seat in Train My Traffic Person ($2,997 value)
1-month Membership to Team Traffic ($397 value)
3-month membership to Zipify Pages ($291 value)
Access to Ambassador Blueprint ($397 value)
Access to YouTube Kickstart Blueprint ($397 value)
Access to Smart Google Traffic ($1497 value)
Enroll Now
Our Risk-Free Guarantee
At Smart Marketer, we stand by our products and our customers. That’s why Train My Traffic Person is backed by a 30-day satisfaction guarantee. If you’re not satisfied with the training in any way in the first 30 days, we’ll offer you a 100% refund on your purchase. It’s as easy as that.
